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~accessRights:"free"
~isPartOf:"Working paper / International University in Germany, School of Business Administration"
~subject:"Co-branding"
~subject:"Marketing management"
~subject:"Theorie"
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Alliances between competitors and consumer information
Garella, Paolo G.
;
Peitz, Martin
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2005
Persistent link: https://www.econbiz.de/10013441111
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