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~accessRights:"free"
~source:"repec"
~subject:"International marketing"
~subject:"Internet marketing"
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European Community Trade mark DOI:http://dx.doi.org/10.4468/2001.1.09sandri
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Machková, Hana
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Acta Oeconomica Pragensia
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Actual trends in International marketing (selected problems)
Machková, Hana
- In:
Acta Oeconomica Pragensia
2005
(
2005
)
2
,
pp. 49-70
the segmentation, targeting and positioning is following. International
brand
management
, the third part of the article …
Persistent link: https://www.econbiz.de/10005036286
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