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~accessRights:"free"
~subject:"Einzelhandel"
~subject:"Success factor"
~type_genre:"Non-commercial literature"
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Illuminating the e-commerce marketing mix : framework development, marketing tool effects on online patronage, and impact of brand equity
Klink, Benjamin
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2023
Persistent link: https://www.econbiz.de/10014288845
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2
Crafting integrated multichannel retailing strategies
Zhang, Jie
;
Farris, Paul W.
;
Kushwaha, Tarun
;
Irvin, John W.
-
2009
Persistent link: https://www.econbiz.de/10003842134
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Exploring inventory trends in six US retail segments
Dedeke, Adenekan
(
contributor
);
Watson, Noel H.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003788987
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