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~isPartOf:"Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018"
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Consumer behaviour
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Brand management
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Handelsmarke
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Markenführung
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Store brand
10
Einzelhandel
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Retail trade
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Colamatteo, Annarita
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De Canio, Francesca
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D’Arco, Mario
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Esteban-Millat, Irene
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Fabra, María Eugenia
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Fonferek, Katharina-Maria
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Forcheh, Ntonghanwah
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Galan-Ladero, M. Mercedes
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Gendel-Guterman, Hanna
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Gázquez-Abad, Juan Carlos
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Jiaranai Chaiyakarn Zheng
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Labajo, Victoria
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Levy, Shalom
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Marino, Vittoria
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Martinelli, Elisa
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Martínez-López, Francisco J.
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Maswabi, Tshepo
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Mato-Santiso, Vanessa
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Pagnanelli, Maria Anna
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Regueiro Otero, Ana
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Rey-García, Marta
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Rubio Benito, Natalia
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Rubio, Pedro
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Ruiz-Real, José Luis
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Sansone, Marcello
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Sarmento, Maria
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Schramm-Klein, Hanna
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Shannon, Randall
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Sinapuelas, Ian Clark
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Steinmann, Sascha
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Taolo, Resego
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
International journal of production economics
43
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
35
Journal of purchasing and supply management
27
International journal of innovation management
25
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
25
Journal of business ethics : JOBE
19
The TQM journal : the international review of organizational improvement
19
Proceedings of the 5th International Conference on Economic Management and Green Development
18
Business process management journal
15
Responsible business in a changing world : new management approaches for sustainable development
15
The American economic review
15
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
International journal of quality and service sciences
14
Journal of revenue and pricing management
14
The European journal of finance
14
International journal of logistics : research and applications
13
The impact of globalization on international finance and accounting : 18th Annual Conference on Finance and Accounting (ACFA)
13
Mathematics in business management : [International Conference on Mathematics in Engineering and Business Management during 9 - 10 March 2012, Chennai, India]
12
Supply chain management and logistics in emerging markets : selected papers from the 2018 MIT SCALE Latin America Conference
12
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
11
International journal of advertising : the quarterly review of marketing communications
11
International journal of quality & reliability management
11
Journal of marketing management : MM
11
Perspectives on financial and corporate strategies
11
Research in transportation economics
11
Supply Chain Risk and Innovation Management in "The Next Normal" : Proceedings of the 15th International Conference on Operations and Supply Chain Management
11
The international review of retail, distribution and consumer research
11
Digital Economy and the Green Revolution : 16th International Conference on Business Excellence, ICBE 2022, Bucharest, Romania, March 24-26, 2022
10
Ethics, social responsibility and sustainability in marketing
10
Industrial marketing management : the international journal for industrial and high-tech firms
10
Network, Smart and Open : Three Keywords for Information Systems Innovation
10
Neue Dimensionen der Mobilität : technische und betriebswirtschaftliche Aspekte
10
Regulation of Finance and Accounting : 21st and 22nd Virtual Annual Conference on Finance and Accounting (ACFA2020-21), Prague, Czech Republic
10
Decision support systems VI - addressing sustainability and societal challenges : 2nd International Conference, ICDSST 2016, Plymouth, UK, May 23–25, 2016, proceedings
9
Efficiency in business and economics : proceedings from the 7th International Conference on Efficiency as a Source of the Wealth of Nations (ESWN), Wrocław 2017
9
Eurasian Business and Economics Perspectives : Proceedings of the 34th Eurasia Business and Economics Society Conference
9
Eurasian business perspectives : proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences
9
Events und Wege aus der Krise : "The New Normal" aus Sicht von Wissenschaft und Praxis
9
International journal of accounting information systems
9
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ECONIS (ZBW)
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1
Key Account
Management
Rubio, Pedro
;
Fabra, María Eugenia
;
Labajo, Victoria
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 75-84)
.
2018
Persistent link: https://www.econbiz.de/10013277421
Saved in:
2
Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
Saved in:
3
Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 151-157)
.
2018
Persistent link: https://www.econbiz.de/10013277505
Saved in:
4
Status consumption: both an antecedent and a moderator of private label brand proneness
Gendel-Guterman, Hanna
;
Levy, Shalom
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 3-10)
.
2018
Persistent link: https://www.econbiz.de/10013276090
Saved in:
5
Differences in the effect of ethical labels on national brand and private label brand products on store and brand perception : a preliminary work
Steppuhn, Vanessa
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 11-16)
.
2018
Persistent link: https://www.econbiz.de/10013276091
Saved in:
6
Consumer attitudes during periods of economic downturn : embodying responsible behaviors
Sarmento, Maria
;
Galan-Ladero, M. Mercedes
;
Marques, Susana
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 17-22)
.
2018
Persistent link: https://www.econbiz.de/10013276092
Saved in:
7
Usage of private label brands among street vendors in Thailand
Jiaranai Chaiyakarn Zheng
;
Shannon, Randall
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 23-26)
.
2018
Persistent link: https://www.econbiz.de/10013276245
Saved in:
8
Private label consumers and national brand new products : an empirical investigation
Sinapuelas, Ian Clark
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 27-35)
.
2018
Persistent link: https://www.econbiz.de/10013276246
Saved in:
9
Does PDO/PGI labels contribute to consumers' intention to buy premium private labels products? : an empirical survey
Martinelli, Elisa
;
De Canio, Francesca
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 37-45)
.
2018
Persistent link: https://www.econbiz.de/10013276247
Saved in:
10
Trajectories to making Botswana a destination of choice : an evaluation of the current awareness and perception levels
Maswabi, Tshepo
;
Forcheh, Ntonghanwah
;
Taolo, Resego
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 47-62)
.
2018
Persistent link: https://www.econbiz.de/10013276401
Saved in:
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