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~accessRights:"restricted"
~isPartOf:"Europäische Kulturen in der Wirtschaftskommunikation"
~subject:"Kommunikation"
~subject:"Marketingtheorie"
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Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
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Europäische Kulturen in der Wirtschaftskommunikation
SpringerLink / Bücher
78
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Springer eBook Collection / Business and Economics
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Journal of macromarketing
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AMS review : official publication of the Academy of Marketing Science
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Springer eBook Collection
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European journal of marketing : EJM
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Journal of business research : JBR
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Journal of historical research in marketing
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Journal of marketing management : MM
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Australasian marketing journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of marketing theory and practice : JMTP
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Springer Reference Wirtschaft
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essentials
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Basler Schriften zum Marketing
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Corporate communications : an international journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of the Academy of Marketing Science
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Edward Elgar E-Book Archive
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Strategic corporate communication in the digital age
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Annales Universitatis Mariae Curie-Skłodowska / H
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Werbung und PR im digitalen Zeitalter : Grenzen, Übergänge und neue Formate
Nielsen, Martin
(
ed.
);
Grove Ditlevsen, Marianne
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014418106
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Digitalisierung und Kommunikation : Konsequenzen der digitalen Transformation für die Wirtschaftskommunikation
Stumpf, Marcus
(
ed.
)
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Interdisziplinäre Tagung des Forschungsnetzwerkes …
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2019
Persistent link: https://www.econbiz.de/10012025135
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