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~isPartOf:"European journal of marketing : EJM"
~person:"Evans, Kenneth R."
~source:"econis"
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European journal of marketing : EJM
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Unintended effects of marketing messages on salespeople's cynicism
Seriki, Olalekan K.
;
Evans, Kenneth R.
;
Jeon, Hyo Jin
; …
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 1047-1072
Persistent link: https://www.econbiz.de/10011529783
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