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~accessRights:"restricted"
~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~person:"Wu, Ji"
~type_genre:"Aufsatz in Zeitschrift"
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Wu, Ji
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Community engagement and online word of mouth : an empirical investigation
Wu, Ji
;
Fan, Shaokun
;
Zhao, J. Leon
- In:
Information & management : the internat. journal of …
55
(
2018
)
2
,
pp. 258-270
Persistent link: https://www.econbiz.de/10011813613
Saved in:
2
The deeper, the better? : effect of online brand community activity on customer purchase frequency
Wu, Ji
;
Huang, Liqiang
;
Zhao, Jianliang Leon
;
Hua, …
- In:
Information & management : the internat. journal of …
52
(
2015
)
7
,
pp. 813-823
Persistent link: https://www.econbiz.de/10011416354
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