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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Brand"
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International journal of electronic marketing and retailing : IJEMR
Marketing letters : a journal of research in marketing
Journal of business research : JBR
10
The journal of product & brand management
10
Journal of retailing and consumer services
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International journal of advertising : the quarterly review of marketing communications
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European journal of marketing : EJM
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International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of consumer studies
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International journal of internet marketing and advertising : IJIMA
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Journal of hospitality marketing & management
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Technological forecasting & social change : an international journal
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Young consumers : insight and ideas for responsible marketers
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European journal of marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of economics and business research : IJEBR
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International journal of technology marketing : IJTMkt
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International review on public and non-profit marketing
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Journal of Asia Business Studies
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The role of betrayal in the response to value and performance brand crisis
Baghi, Ilaria
;
Gabrielli, Veronica
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 203-217
Persistent link: https://www.econbiz.de/10012548467
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2
The effect of brand love on the electronic word-of-mouth and repurchase intention
Çelik, Süleyman
;
Topuz, Yusuf Volkan
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 357-372
Persistent link: https://www.econbiz.de/10012669850
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