Melović, Boban; Dabić, Marina; Vukčević, Milica; … - In: Journal of Knowledge Management 25 (2021) 11, pp. 175-202
strengthen competitiveness. Social implications: Obtaining necessary knowledge management and implementing marketing metrics are … management achieved through the assessment of the degree of knowledge, the implementation and the significance of each of the …-making process. Still, more emphasis is placed on the knowledge, implementation and importance of non-financial metrics compared to …