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~accessRights:"restricted"
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~subject:"Internet usage"
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Journal of advertising : official publication of the American Academy of Advertising
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Successful social media and ecommerce strategies in the wine industry
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Young adolescents and advertising on social network games : a structural equation model of perceived parental media mediation, advertising literacy, and behavioral intention
Vanwesenbeeck, Ini
;
Walrave, Michel
;
Ponnet, Koen
- In:
Journal of advertising : official publication of the …
45
(
2016
)
2
,
pp. 183-197
Persistent link: https://www.econbiz.de/10011486859
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2
Reinquiry into advertising avoidance on the internet : a conceptual replication and extension
Seyedghorban, Zahra
;
Tahernejad, Hossein
;
Matanda, …
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 120-129
Persistent link: https://www.econbiz.de/10011453897
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