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~accessRights:"restricted"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Internet"
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Internet marketing
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Gensler, Sonja
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Gottschalk, Sabrina Alexandra
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López-Fernández, Begoña
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of business research : JBR
12
Journal of management information systems : JMIS
11
Information systems research : ISR
10
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Journal of retailing and consumer services
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
SpringerLink / Bücher
7
Journal of internet commerce
6
Telecommunications policy : the international journal of digital economy, data sciences and new media
6
Electronic commerce research
5
International journal of internet marketing and advertising : IJIMA
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Technological forecasting & social change : an international journal
5
Discussion papers / CEPR
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Journal of global information management : an official publication of the Information Resources Management Association
4
Journal of strategic marketing
4
African journal of science, technology, innovation & development : AJSTID
3
European journal of operational research : EJOR
3
Global business review
3
Handbook of media economics ; volume 1
3
Health marketing quarterly
3
Information economics and policy : IEP
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic commerce : IJEC
3
International journal of industrial organization
3
Journal of marketing communications
3
Journal of marketing research : JMR
3
Journal of retailing
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Journal of travel and tourism marketing
3
Marketing intelligence & planning
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Marketing letters : a journal of research in marketing
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Springer eBook Collection
3
The journal of product & brand management
3
The journal of services marketing
3
essentials
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Applied economics letters
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Australasian marketing journal
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Using websites to recruit franchisee candidates
López-Fernández, Begoña
;
Perrigot, Rozenn
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 80-94
Persistent link: https://www.econbiz.de/10011873137
Saved in:
2
Cutting through the online review jungle : investigating selective eWOM processing
Gottschalk, Sabrina Alexandra
;
Mafael, Alexander
- In:
Journal of interactive marketing : a quarterly …
37
(
2017
),
pp. 89-104
Persistent link: https://www.econbiz.de/10011658365
Saved in:
3
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
Saved in:
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