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Interdisciplinary research as methodologically and substantively creative
Krishen, Anjala S.
;
Petrescu, Maria
- In:
Journal of marketing analytics : JMA
9
(
2021
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10012487115
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Editorial: the world of analytics : interdisciplinary, inclusive, insightful
Krishen, Anjala S.
;
Petrescu, Maria
- In:
Journal of marketing analytics : JMA
5
(
2017
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10011747994
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