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~accessRights:"restricted"
~isPartOf:"Journal of service theory and practice : JSTP"
~person:"Barnes, Donald C."
~subject:"Beziehungsmarketing"
~type_genre:"Aufsatz in Zeitschrift"
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Beziehungsmarketing
Consumer behaviour
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Customer delight
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Customer satisfaction
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Emotion
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Kundenzufriedenheit
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Relationship marketing
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Brand management
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Customer service
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Deservingness
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Gratitude
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Jealousy
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Jox
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Markenführung
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Barnes, Donald C.
Gouthier, Matthias
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Ludwig, Nadine L.
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Ball, Joan
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Journal of service theory and practice : JSTP
Journal of business research : JBR
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ECONIS (ZBW)
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Observing delightful experiences of other customers : the double-edged sword of jealousy and joy
Ludwig, Nadine L.
;
Barnes, Donald C.
;
Gouthier, Matthias
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
1
,
pp. 145-163
Persistent link: https://www.econbiz.de/10011602729
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2
Delight and the grateful customer : beyond joy and surprise
Ball, Joan
;
Barnes, Donald C.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
1
,
pp. 250-269
Persistent link: https://www.econbiz.de/10011603069
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