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~accessRights:"restricted"
~isPartOf:"The journal of brand management : an international journal"
~person:"Farsky, Mario"
~person:"Japutra, Arnold"
~person:"King, Ceridwyn"
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The journal of brand management : an international journal
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Brand fidelity : a relationship maintenance perspective
Grace, Debra
;
Ross, Mitchell
;
King, Ceridwyn
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 577-590
Persistent link: https://www.econbiz.de/10011962815
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