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~accessRights:"restricted"
~language:"eng"
~language:"mul"
~language:"spa"
~person:"Dwivedi, Yogesh Kumar"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Fallstudie"
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Consumer behaviour
46
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Artificial intelligence
20
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19
Innovation adoption
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18
Internet marketing
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Dwivedi, Yogesh Kumar
Gupta, Rangan
379
Lee, Chien-chiang
193
Tiwari, Aviral Kumar
193
Cheng, T. C. E.
182
Yang, Yang
181
Hassan, M. Kabir
180
Tsionas, Efthymios G.
180
Zhang, Wei
171
Kumar, Satish
166
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161
Han, Heesup
160
Law, Chun Hung Roberts
152
Bouri, Elie
150
Vrontis, Demetris
149
Chan, Kam C.
148
Apergēs, Nikolaos
147
Xuan Vinh Vo
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Shahbaz, Muhammad
144
Kraus, Sascha
139
Bahmani-Oskooee, Mohsen
137
Hasan, Iftekhar
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Chen, Jing
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Asongu, Simplice
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Wang, Wei
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Hammoudeh, Shawkat
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Wang, Ying
131
Paul, Justin
130
Gil-Alaña, Luis A.
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Li, Jing
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Wang, Shouyang
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Fabozzi, Frank J.
125
Goodell, John W.
124
Li, Xiang
124
Wohar, Mark E.
121
Zhang, Yu
120
Pereira, Vijay
118
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117
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Journal of business research : JBR
24
Technological forecasting & social change : an international journal
18
Journal of retailing and consumer services
14
The marketing review
9
Industrial marketing management : the international journal for industrial and high-tech firms
8
Information systems management
6
European journal of marketing : EJM
5
International journal of production research
5
International journal of bank marketing
4
International journal of production economics
3
Asia Pacific journal of marketing and logistics
2
International journal of entrepreneurial behavior & research
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
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European journal of innovation management
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IEEE transactions on engineering management : EM
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of contemporary hospitality management
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International journal of physical distribution and logistics management
1
International journal of retail & distribution management
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Journal of consumer behaviour
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Journal of financial services marketing : JFSM
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Journal of global fashion marketing : JGfM
1
Journal of global information management
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of organizational computing and electronic commerce
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Journal of strategic marketing
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Operations management research : OMR ; advancing practice through theory
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ECONIS (ZBW)
126
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1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Entrepreneurial e-equity crowdfunding platforms : antecedents of knowledge acquisition and innovation performance
Alalwan, Ali Abdallah
;
Baabdullah, Abdullah Mohammed
; …
- In:
European journal of innovation management
27
(
2024
)
2
,
pp. 521-550
Persistent link: https://www.econbiz.de/10014501040
Saved in:
3
Fashion marketing in the metaverse
Mogaji, Emmanuel
;
Dwivedi, Yogesh Kumar
;
Raman, Ramakrishnan
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 115-130
Persistent link: https://www.econbiz.de/10014529962
Saved in:
4
Fintech and contactless payment: help or hindrance? : the role of invasion of privacy and information disclosure
Alalwan, Ali Abdallah
;
Baabdullah, Abdullah Mohammed
; …
- In:
International journal of bank marketing
42
(
2024
)
1
,
pp. 66-93
Persistent link: https://www.econbiz.de/10014470772
Saved in:
5
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
6
How can virtual and augmented reality facilitate international business?
Kshetri, Nir
;
Dwivedi, Yogesh Kumar
- In:
Thunderbird international business review
66
(
2024
)
2
,
pp. 201-210
Persistent link: https://www.econbiz.de/10014507691
Saved in:
7
Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry : practices, challenges and research agenda
Dwivedi, Yogesh Kumar
;
Pandey, Neeraj
;
Currie, Wendy
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014483097
Saved in:
8
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
9
Advancing algorithmic bias management capabilities in AI-driven marketing analytics research
Akter, Shahriar
;
Sultana, Saida
;
Mariani, Marcello M.
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 243-261
Persistent link: https://www.econbiz.de/10014433460
Saved in:
10
Artificial intelligence in innovation research : a systematic review, conceptual framework, and future research directions
Mariani, Marcello M.
;
Machado, Isa
;
Magrelli, Vittoria
; …
- In:
Technovation : the international journal of …
122
(
2023
),
pp. 1-25
Persistent link: https://www.econbiz.de/10014478247
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