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~accessRights:"restricted"
~language:"eng"
~subject:"Advertising"
~subject:"Innovation adoption"
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Behl, Abhishek
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Caputo, Francesco
1
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Kalıpçı, Mehmet Bahadır
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ECONIS (ZBW)
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1
Human-technology dichotomy in shaping management history
Caputo, Francesco
;
Sepe, Fabiana
;
Fiano, Fabio
- In:
Journal of management history
30
(
2024
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10014577651
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2
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
3
The mediation model of learning organization, technology acceptance and service innovation, part I
Kalıpçı, Mehmet Bahadır
- In:
The learning organization : TLO ; an international journal
30
(
2023
)
6
,
pp. 777-794
Persistent link: https://www.econbiz.de/10014487141
Saved in:
4
The spectrum of blockchain adoption for developing business model innovation
Purusottama, Ambara
;
Simatupang, Togar Mangihut
; …
- In:
Business process management journal
28
(
2022
)
3
,
pp. 834-855
Persistent link: https://www.econbiz.de/10013380760
Saved in:
5
Communicating a company's higher purpose to conscious consumers through online behavioural advertising
Mishra, Oly
- In:
The marketing review
20
(
2020
)
1/2
,
pp. 93-108
Persistent link: https://www.econbiz.de/10012299473
Saved in:
6
How to bridge the boundary? : determinants of inter-organizational social software usage
Steinhueser, Melanie
;
Richter, Alexander
;
Smolnik, Stefan
- In:
Electronic markets : the international journal on …
25
(
2015
)
4
,
pp. 267-281
Persistent link: https://www.econbiz.de/10011553020
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