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~accessRights:"restricted"
~person:"Braginskij, Sergej V."
~person:"Khare, Arpita"
~subject:"Celebrity"
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Influence of celebrities and online communities on Indian consumers' green clothing involvement and purchase behavior
Khare, Arpita
;
Sadachar, Amrut
;
Chakraborty, Swagata
- In:
Journal of fashion marketing and management
26
(
2022
)
4
,
pp. 676-699
Persistent link: https://www.econbiz.de/10013384582
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