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~accessRights:"restricted"
~person:"Fatima, Afsheen"
~subject:"Internal branding"
~subject:"Marketing"
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Antecedents and outcomes of employee-based brand equity
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Impact of leader-member exchange on innovative work behavior : role of employee-based brand equity, humor, and humble leadership
Fatima, Afsheen
;
Nasir, Hafsa
;
Noor, Azeema Azeema
; …
- In:
Antecedents and outcomes of employee-based brand equity
,
(pp. 90-105)
.
2022
Persistent link: https://www.econbiz.de/10013336146
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