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~accessRights:"restricted"
~person:"Ko, Eunju"
~person:"Lusk, Jayson L."
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
68
Konsumentenverhalten
68
Brand management
19
Markenführung
19
Luxury goods
17
Luxusgüter
17
Fashion
16
Mode
16
Experiment
13
Brand
11
Markenartikel
11
Willingness to pay
10
Zahlungsbereitschaftsanalyse
10
Brand image
9
Internet marketing
9
Markenimage
9
Online-Marketing
9
Food
8
Food consumption
8
Lebensmittel
8
Lebensmittelkonsum
8
Beziehungsmarketing
7
Product labelling
7
Relationship marketing
7
Warenkennzeichnung
7
Advertising effects
5
Fleisch
5
Fleischmarkt
5
Meat
5
Meat market
5
Nachhaltiger Konsum
5
Nachhaltigkeit
5
Sustainability
5
Sustainable consumption
5
Textile distribution
5
Textilhandel
5
USA
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United States
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Werbewirkung
5
Advertising
4
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Article
67
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1
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Aufsatz in Zeitschrift
Article in journal
68
Aufsatzsammlung
1
Language
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English
68
Author
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Ko, Eunju
Lusk, Jayson L.
Han, Heesup
84
Mattila, Anna S.
64
Septianto, Felix
57
Paul, Justin
52
Dwivedi, Yogesh Kumar
47
Loureiro, Sandra Maria Correia
45
Kim, Jungkeun
38
Thaichon, Park
38
Hollebeek, Linda D.
37
Phau, Ian
37
Rana, Nripendra P.
36
Kim, Seongseop
33
Wu, Luorong
32
Japutra, Arnold
31
Nayga, Rodolfo M.
31
Park, Jungkun
29
Ahn, Jiseon
28
Prashar, Sanjeev
28
Grewal, Dhruv
27
Jang, Soocheong
26
Law, Chun Hung Roberts
26
Line, Nathaniel D.
26
So, Kevin Kam Fung
26
Balaji, M. S.
25
Dhir, Amandeep
25
Hwang, Jinsoo
25
Jebarajakirthy, Charles
25
Ko, Yong Jae
25
Liu, Qing
25
Quach, Sara
25
Vrontis, Demetris
25
Zhang, Lu
25
Bang, Nguyen
24
Hanks, Lydia
24
Rahman, Zillur
24
Wong, IpKin Anthony
24
Arli, Denni
23
Chawla, Deepak
23
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Journal of business research : JBR
13
Applied economic perspectives and policy
6
Food policy : economics planning and politics of food and agriculture
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
International journal of advertising : the review of marketing communications
5
Asia Pacific journal of marketing and logistics
4
American journal of agricultural economics
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of economic behavior & organization : JEBO
3
Applied economics letters
2
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
2
Journal of behavioral and experimental economics
2
Advances in economic analysis & policy
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
European review of agricultural economics
1
European review of agricultural economics : ERAE
1
International journal of consumer studies
1
International marketing review
1
Journal of agricultural & food industrial organization
1
Journal of agricultural and applied economics : JAEE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of wine economics
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Review of marketing science
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ECONIS (ZBW)
68
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68
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date (oldest first)
1
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
2
The interaction effect of fashion retailer categories on sustainable labels : the role of perceived benefits, ambiguity, trust, and purchase intention
Cho, Minjung
;
Ko, Eunju
;
Borenstein, Benjamin E.
- In:
International journal of advertising : the review of …
43
(
2024
)
6
,
pp. 1016-1038
Persistent link: https://www.econbiz.de/10015050105
Saved in:
3
The effect of luxury brands' sustainable fashion marketing types on authenticity, brand attitude, and purchase intention
Lee, Hojae
;
Ko, Eunju
;
Lee, Sanghoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014369363
Saved in:
4
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
5
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
6
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
7
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
8
Changes in consumer preferences toward non-GM foods within an information-rich environment : the case of the Washington state ballot initiative
Magnier, Alexandre
;
Kalaitzandonakes, Nicholas G.
; …
- In:
Applied economic perspectives and policy
44
(
2022
)
1
,
pp. 489-510
Persistent link: https://www.econbiz.de/10013161834
Saved in:
9
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
10
Trade-off between animal welfare and environmental impacts of beef production : an analysis of presentation effects on consumer choice
Schmiess, Jacob S.
;
Lusk, Jayson L.
- In:
Journal of agricultural and resource economics : JARE ; …
47
(
2022
)
2
,
pp. 278-299
Persistent link: https://www.econbiz.de/10013285507
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