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~accessRights:"restricted"
~subject:"Brand management"
~subject:"Konsumentenverhalten"
~type_genre:"Case study"
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Social commerce : consumer behaviour in online environments
Boardman, Rosy
(
ed.
);
Blazquez Cano, Marta
(
ed.
); …
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2019
Persistent link: https://www.econbiz.de/10011973977
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Erfolgsfaktoren von Pop-up Stores : fallstudiengestützte Evaluation am Beispiel der Bekleidungsindustrie
Kastner, Olga Louisa
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2015
Persistent link: https://www.econbiz.de/10010505230
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Strategische Onlinekommunikation : theoretische Konzepte und empirische Befunde
Hoffjann, Olaf
(
ed.
);
Pleil, Thomas
(
ed.
)
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2015
Persistent link: https://www.econbiz.de/10010425982
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