//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~type_genre:"Collection of articles written by one author"
~type_genre:"Conference proceedings"
~type_genre:"Congress Report"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
6
Germany
6
Market research
5
Marktforschung
5
Marketing
4
Theorie
4
Theory
4
Trend
4
Welt
4
World
4
Consumer behaviour
3
Direct marketing
3
Direktmarketing
3
Internet marketing
3
Konsumentenverhalten
3
Marketingmanagement
3
Online-Marketing
3
Tourismus
3
Betriebliches Informationssystem
2
Branchenentwicklung
2
Brand management
2
Bundling strategy
2
Business intelligence system
2
Dienstleistungsqualität
2
E-commerce
2
Electronic Commerce
2
Event marketing
2
Event-Marketing
2
Human-machine system
2
Leistungsbündel
2
Lieferantenmanagement
2
Markenführung
2
Marketing management
2
Marketing theory
2
Marketingtheorie
2
Mensch-Maschine-System
2
Sector development
2
Service quality
2
Supplier relationship management
2
Tourism industry
2
more ...
less ...
Online availability
All
Undetermined
Free
406
Type of publication
All
Book / Working Paper
28
Type of publication (narrower categories)
All
Collection of articles written by one author
Conference proceedings
Congress Report
Article in journal
29,004
Aufsatz in Zeitschrift
29,004
Aufsatz im Buch
2,171
Book section
2,171
Aufsatzsammlung
725
Hochschulschrift
697
Arbeitspapier
498
Working Paper
498
Graue Literatur
496
Non-commercial literature
496
Conference paper
337
Konferenzbeitrag
337
Lehrbuch
292
Collection of articles of several authors
280
Sammelwerk
280
Konferenzschrift
178
Case study
171
Fallstudie
171
Thesis
163
Textbook
127
Handbook
51
Handbuch
51
Ratgeber
44
Guidebook
24
Festschrift
20
Fallstudiensammlung
15
Einführung
13
Aufgabensammlung
12
Systematic review
12
Übersichtsarbeit
12
Amtsdruckschrift
11
Government document
11
Wörterbuch
11
Bibliografie enthalten
9
Bibliography included
9
Bibliografie
8
Interview
8
Nachruf
8
Glossar enthalten
6
more ...
less ...
Language
All
English
21
German
11
Author
All
Rossi, Patricia
3
Zanger, Cornelia
2
Ailawadi, Kusum L.
1
Andreff, Wladimir
1
Bach Tobji, Mohamed Anis
1
Baumgarth, Carsten
1
Baumöl, Ulrike
1
Binckebanck, Lars
1
Bogaschewsky, Ronald
1
Büttgen, Marion
1
Campbell, Colin L.
1
Christodoulides, George
1
Dichter, Ernest
1
Dreyer, Axel
1
Eisend, Martin
1
Eßig, Michael
1
Fleisch, Elgar
1
Fließ, Sabine
1
Frew, Andrew J.
1
Gries, Rainer
1
Gázquez-Abad, Juan Carlos
1
Hoffman, Mark
1
Jallouli, Rim
1
Kavoura, Androniki
1
Krey, Nina
1
König, Christian
1
Lasch, Rainer
1
Lexutt, Eva
1
Mair, Michael
1
Mandt, Tobias
1
Martínez-López, Francisco J.
1
McFarlane, Duncan
1
Nijholt, Anton
1
Sakas, Damianos P.
1
Schmidt, Holger J.
1
Schwarzkopf, Stefan
1
Stahl, Matthias
1
Stathopoulou, Anastasia
1
Stieler, Maximilian
1
Stöckl, Albert
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
10
Deutscher Dialogmarketing Verband
3
World Marketing Congress <19., 2016, Paris>
2
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
1
Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.>
1
Bundesverband Materialwirtschaft, Einkauf und Logistik
1
Culinary and Wine Tourism Conference <2015, Wien>
1
Fachtagung "Human Resources - Qualitätsaspekte der Ausbildung in der Empirischen Forschung" <2015, Wiesbaden>
1
ICORIA <14., 2015, London>
1
International Conference on Applied Human Factors and Ergonomics <8., 2017, Los Angeles, Calif.>
1
International Conference on Cross-Cultural Decision Making <2017, Los Angeles, Calif.>
1
International Conference on Digital Economy <2., 2017, Sidi Bou Said>
1
International Conference on Ernest Dichter and Motivation Research <1, 2005, Wien>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Strategic Innovative Marketing <5., 2016, Athen>
1
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
1
Sales Convention <2, 2011, Elmshorn>
1
Springer International Publishing
1
Wissenschaftliche Konferenz Eventforschung <7., 2015, Chemnitz>
1
Wissenschaftliche Konferenz Eventforschung <8., 2016, Chemnitz>
1
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <10., 2015, Fulda>
1
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <11., 2016, Wiesbaden>
1
Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing <12., 2017, Kassel>
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
World Marketing Congress <15., 2011, Reims>
1
more ...
less ...
Published in...
All
Research
8
Developments in marketing science
2
Developments in marketing science: Proceedings of the Academy of Marketing Science
2
Markenkommunikation und Beziehungsmarketing
2
Springer Proceedings in Business and Economics
2
Advances in advertising research
1
Advances in intelligent systems and computing : AISC
1
Developments in marketing science: proceedings of the Academy of Marketing Science
1
Edition KWV
1
Edward Elgar E-Book Archive
1
European Advertising Academy / Research
1
Fokus Dienstleistungsmarketing
1
Forschung und Praxis an der FHWien der WKW
1
Lecture notes in business information processing : LNBIP
1
New horizons in the economics of sports
1
Reihe: Advanced Studies in Supply Management
1
Schriftenreihe der ASI - Arbeitsgemeinschaft Sozialwissenschaftlicher Institute
1
more ...
less ...
Source
All
ECONIS (ZBW)
28
Showing
1
-
10
of
28
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Dependence in buyer-supplier relationships
Mandt, Tobias
-
2019
-
Reprint 2019
Persistent link: https://www.econbiz.de/10011993562
Saved in:
2
Dialogmarketing Perspektiven 2015/2016 : Tagungsband 10. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
Wissenschaftlicher Interdisziplinärer Kongress für …
;
…
-
2016
-
1. Aufl. 2016
Persistent link: https://www.econbiz.de/10011460269
Saved in:
3
Digital economy: emerging technologies and business innovation : Second International Conference, ICDEc 2017, Sidi Bou Said, Tunisia, May 4-6, 2017, proceedings
Jallouli, Rim
(
ed.
);
Zaïane, Osmar R.
(
ed.
); …
-
International Conference on Digital Economy <2., 2017, …
-
2017
Persistent link: https://www.econbiz.de/10011660765
Saved in:
4
The customer is NOT always right?
Marketing
orientations in a dynamic business world : proceedings of the 2011 World
Marketing
Congress, Melbourne, Australia, July 20-23.2011
Campbell, Colin L.
(
ed.
)
-
World Marketing Congress <15., 2011, Reims>
-
2017
Persistent link: https://www.econbiz.de/10011597001
Saved in:
5
Quantitative analyses in digital
marketing
and business intelligence
Winter, Patrick
-
2016
Persistent link: https://www.econbiz.de/10011594028
Saved in:
6
Strategic Innovative
Marketing
: 5th IC-SIM, Athens, Greece 2016
Kavoura, Androniki
(
ed.
);
Sakas, Damianos P.
(
ed.
); …
-
International Conference on Strategic Innovative …
-
2017
Persistent link: https://www.econbiz.de/10011694366
Saved in:
7
Kulinarischer Tourismus und Weintourismus : Culinary and Wine Tourism Conference 2015
Wagner, Daniela
(
ed.
);
Mair, Michael
(
ed.
); …
-
Culinary and Wine Tourism Conference <2015, Wien>
-
2017
Persistent link: https://www.econbiz.de/10011531405
Saved in:
8
Events und Erlebnis : Stand und Perspektiven der Eventforschung
Zanger, Cornelia
(
ed.
)
-
Wissenschaftliche Konferenz Eventforschung <8., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011714147
Saved in:
9
Events und Tourismus : Stand und Perspektiven der Eventforschung
Zanger, Cornelia
(
ed.
)
-
Wissenschaftliche Konferenz Eventforschung <7., 2015, …
-
2016
Persistent link: https://www.econbiz.de/10011536558
Saved in:
10
Success and failure of servitization
Lexutt, Eva
-
2019
Persistent link: https://www.econbiz.de/10012139907
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->