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~institution:"Akademische Marketinggesellschaft"
~institution:"Chartered Institute of Marketing"
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Akademische Marketinggesellschaft
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61
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The marketing manual
Baker, Michael John
-
Chartered Institute of Marketing
-
2017
-
First issued in hardback
Persistent link: https://www.econbiz.de/10011774499
Saved in:
2
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred...
Klante, Oliver
(
ed.
);
Kirchgeorg, Manfred
(
honouree
)
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003739742
Saved in:
3
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen holistic branding, Media-Management und Sustainability-Marketing ; Festschrift für Prof. Dr. Manfred...
Klante, Oliver
(
contributor
)
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004933047
Saved in:
4
Strategic marketing : planning and control
Drummond, Graeme
;
Ensor, John
;
Ashford, Ruth
-
2001
-
2. ed.
Persistent link: https://www.econbiz.de/10001546614
Saved in:
5
Strategic marketing : planning and control
Drummond, Graeme
;
Ensor, John
-
1999
Persistent link: https://www.econbiz.de/10001380629
Saved in:
6
Relationship marketing: strategy and implementation
Peck, Helen
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10013530471
Saved in:
7
Integrated marketing communications : the holistic approach
Yeshin, Tony
-
1998
Persistent link: https://www.econbiz.de/10000684189
Saved in:
8
The CIM handbook of strategic marketing
Egan, Colin
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000630072
Saved in:
9
The marketing book
Baker, Michael John
(
contributor
)
-
1994
-
3., rev. ed
Persistent link: https://www.econbiz.de/10000550885
Saved in:
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