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~institution:"American Marketing Association"
~institution:"Münchener Marketing-Symposium <22, 1996, München>"
~subject:"Relationship marketing"
~type_genre:"Conference proceedings"
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Relationship marketing
Marketing management
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Marketingmanagement
24
Marketing
16
Marketing theory
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Marketingtheorie
15
Market research
8
Marktforschung
8
Theorie
7
Theory
7
Consumer behaviour
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Konsumentenverhalten
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Selling
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Verkauf
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USA
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United States
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International marketing
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Internationales Marketing
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Beziehungsmarketing
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Corporate social responsibility
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International market entry
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Internationaler Markteintritt
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Internet
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Organisatorischer Wandel
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Organizational change
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Werbung
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03.12.1989
1
08.02.1981
1
15.09.1991
1
16.06.1986
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17.02.1985
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Griffith, David
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Hamilton, Rebecca W.
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Hunter, Gary K.
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Slotegraaf, Rebecca
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Steenburgh, Thomas J.
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American Marketing Association
Münchener Marketing-Symposium <22, 1996, München>
Fördergesellschaft Marketing an der Universität Augsburg
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Deutsch-Französische Unternehmertage <1, 1996, Rudolstadt>
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
Dienstleistungsmarketing-Workshop <8, 2001, Innsbruck>
1
European Marketing Academy
1
Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
1
Münchener Marketing-Symposium <21, 1995>
1
Münchener Marketing-Symposium <23, 1997, München>
1
Münchener Marketing-Symposium <27, 2001, München>
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
SwissICT, Schweizerischer Verband der Informations- und Kommunikationstechnologie
1
Thüringen / Landesregierung
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Workshop über Statistik und Verkehr <10, 2000, Heilbronn>
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ECONIS (ZBW)
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Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
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2
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
3
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
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