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~institution:"American Marketing Association"
~institution:"Munich Economic Summit"
~language:"eng"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Elektronischer Datenträger"
~type_genre:"Konferenzschrift"
~type_genre:"Lehrbuch"
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Social web
Marketing
55
Marketing management
42
Marketingmanagement
42
Marketingtheorie
34
Marketing theory
32
Consumer behaviour
28
Konsumentenverhalten
28
Marktforschung
18
Market research
16
Welt
15
World
15
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12
Theory
12
Verkauf
12
Selling
11
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11
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10
Corporate Social Responsibility
8
Corporate social responsibility
8
Digitalisierung
8
Digitization
8
Internet marketing
8
Online-Marketing
8
Social Web
8
Werbung
8
Beziehungsmarketing
7
Internationales Marketing
7
Relationship marketing
7
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6
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6
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Article in journal
Elektronischer Datenträger
Konferenzschrift
Lehrbuch
Collection of articles of several authors
1
Sammelwerk
1
Language
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English
Author
All
Blanchard, Simon
3
Epp, Amber M.
3
Lisjak, Monika
3
Mallapragada, Girish
3
Umashankar, Nita
3
Goldenberg, Jacob
1
Laran, Juliano
1
Stephen, Andrew
1
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American Marketing Association
Munich Economic Summit
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
International Telecommunications Society
3
Technische Universität Dresden
3
I-MEDIA <2007, Graz>
2
I-SEMANTICS <2007, Graz>
2
International Conference on Digital Libraries <2013, Delhi>
2
Springer International Publishing
2
TRIPLE-I <2007, Graz>
2
Technische Universität Dresden / Fakultät für Informatik
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
Academy of Marketing
1
Academy of Marketing Science / Annual Conference <2023, New Orleans, La.>
1
Annual Conference on Innovation and Communications Law <4., 2012, Turku>
1
Annual International Research Conference of Symbiosis Institute of Management Studies <12., 2021, Online>
1
Asian Development Bank
1
BPM <10, 2012, Tallinn>
1
Berlin Digital Conference / Annual Conference <1., 2018, Berlin>
1
Berlin Digital Conference / Annual Conference <2., 2019, Berlin>
1
Concurrent SIGPHIL_372ICIS (Virtual Only) Workshop on Products of Theorizing: Towards Native Theories of Emerging Information Technology <9., 2021, Online>
1
Deutschland / Bundesministerium für Bildung und Forschung
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
ENTER 2023 eTourism Conference <30., 2023, Johannesburg>
1
ENTER <22., 2015, Lugano>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
ICEC <15, 2013, Turku>
1
ICORIA <16., 2017, Gent>
1
IT4Fashion <6., 2016, Florenz>
1
Interdisciplinary Information Management Talks <28., 2020, Kutná Hora>
1
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Business Intelligence and Modelling <9., 2021, Athen>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
International Federation for Information Processing / Working Group Co-Operation Infrastructure for Virtual Enterprises and Electronic Business
1
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ECONIS (ZBW)
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1
Reconnecting and reconceiving the marketplace : AMA Winter Academic Conference 2023 : AMA educators proceedings volume 34 : online, 6 February, Nashville, Tennessee, USA, 10 - 12 F...
Umashankar, Nita
(
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);
Lisjak, Monika
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014285539
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Reconnecting and reconceiving the marketplace ; Part 1 of 2
Umashankar, Nita
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);
Lisjak, Monika
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014285548
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Reconnecting and reconceiving the marketplace ; Part 2 of 2
Umashankar, Nita
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Lisjak, Monika
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014286558
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A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem ; Volume 1 of 2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
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2023
Persistent link: https://www.econbiz.de/10014444517
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Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
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Epp, Amber M.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549257
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Bridging gaps: marketing in an age of disruption ; Part 1
Blanchard, Simon
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ed.
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Epp, Amber M.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549258
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Bridging gaps: marketing in an age of disruption ; Part 2
Blanchard, Simon
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Epp, Amber M.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549276
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Integrating paradigms in a world where marketing is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
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Laran, Juliano
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Winter Marketing Academic Conference <2018, New …
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2018
Persistent link: https://www.econbiz.de/10011900987
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