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~institution:"American Marketing Association"
~subject:"Marketing"
~subject:"Welt"
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Marketing
Welt
Consumer behaviour
33
Konsumentenverhalten
33
Marketing management
25
Marketingmanagement
25
Marketing theory
11
Marketingtheorie
11
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2
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23
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7
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7
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26
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Flynn, Andrea Godfrey
3
Mehta, Ravi
3
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3
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Belk, Russell W.
1
Blair, Edward
1
Blanchard, Simon
1
Chandy, Rajesh K.
1
Cutright, Keisha
1
Douglas, Susan P.
1
Epp, Amber M.
1
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1
Goldenberg, Jacob
1
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1
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1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
Laran, Juliano
1
Lukas, Bryan A.
1
Lusch, Robert F.
1
Mallapragada, Girish
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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American Marketing Association
Springer Fachmedien Wiesbaden
16
Information Resources Management Association
15
International Energy Agency
10
National Bureau of Economic Research
6
Edward Elgar Publishing
5
IGI Global
5
Agricultural and Applied Economics Association - AAEA
4
Southern Agricultural Economics Association - SAEA
4
Technische Universität Braunschweig
4
Weltwirtschaftsforum
4
AMA Summer Academic Conference <2022, Chicago>
3
AMA Summer Academic Conference <2022, Online>
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
3
Axel-Springer-Verlag / Marketing Anzeigen
3
Christian-Albrechts-Universität zu Kiel
3
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3
Haufe-Lexware GmbH & Co. KG
3
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2
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2
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2
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2
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2
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2
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2
Fördergesellschaft Marketing an der Universität Augsburg
2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
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5
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ECONIS (ZBW)
26
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11
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
12
Integrating paradigms in a world where marketing is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
(
ed.
);
Laran, Juliano
(
ed.
); …
-
Winter Marketing Academic Conference <2018, New …
;
…
-
2018
Persistent link: https://www.econbiz.de/10011900987
Saved in:
13
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
14
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
15
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
16
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
17
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
18
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
19
1996 AMA Winter Educators' Conference
Blair, Edward
(
ed.
);
Kamakura, Wagner A.
(
contributor
)
-
Winter Educators' Conference <1996, Hilton Head Island, SC>
-
1996
Persistent link: https://www.econbiz.de/10013274863
Saved in:
20
1995 AMA Winter Educators' Conference
Stewart, David W.
(
ed.
);
Vilcassim, Naufel
(
contributor
)
-
Winter Educators' Conference <1995, La Jolla, Calif.>
-
1995
Persistent link: https://www.econbiz.de/10013274830
Saved in:
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