//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~type_genre:"Handbuch"
~type_genre:"Konferenzschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Management"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
42
Marketingmanagement
42
Marketing
34
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
24
Marketingtheorie
24
Market research
14
Marktforschung
14
Selling
11
Verkauf
11
Theorie
9
Theory
9
Beziehungsmarketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Internet marketing
8
Online-Marketing
8
Relationship marketing
8
Welt
8
World
8
USA
7
United States
7
International marketing
6
Internationales Marketing
6
Knowledge management
5
Wissensmanagement
5
Artificial intelligence
4
Digitalisierung
4
Digitization
4
Künstliche Intelligenz
4
Social Web
4
Social web
4
Werbung
4
Advertising
3
Brand management
3
Green marketing
3
Markenführung
3
Nachhaltigkeit
3
Social change
3
more ...
less ...
Type of publication
All
Book / Working Paper
52
Journal
1
Type of publication (narrower categories)
All
Handbuch
Konferenzschrift
Collection of articles of several authors
27
Sammelwerk
27
Conference proceedings
24
Graue Literatur
13
Non-commercial literature
13
Elektronischer Datenträger
3
Medienkombination
2
Mehrbändiges Werk
2
Multi-volume publication
2
Aufsatzsammlung
1
CD-ROM, DVD
1
Lehrbuch
1
Monografische Reihe
1
Series
1
Textbook
1
more ...
less ...
Language
All
English
53
Author
All
Flynn, Andrea Godfrey
3
Lisjak, Monika
3
Mehta, Ravi
3
Satornino, Cinthia B.
3
Umashankar, Nita
3
Brown, Tom
2
Grewal, Dhruv
2
Jaworski, Bernard J.
2
Allen, Chris T.
1
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Bernhardt, Kenneth L.
1
Blair, Edward
1
Blanchard, Simon
1
Brady, Michael K.
1
Brown, James R.
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cron, William L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferrell, Odies C.
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Houston, Michael J.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
Kamins, Michael A.
1
Krishnan, Ram
1
LeClair, Debbie Thorne
1
more ...
less ...
Institution
All
American Marketing Association
Springer Fachmedien Wiesbaden
98
OECD
97
Nuclear Energy Agency
72
Varazdin Development and Entrepreneurship Agency
69
Edward Elgar Publishing
43
Hochschulrektorenkonferenz
39
International Association for the Study of Insurance Economics
31
Sveučilište Sjever
28
Organisation for Economic Co-operation and Development
26
Weltbank
24
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
24
Gesellschaft Entwicklung, Konstruktion, Vertrieb
23
Gesellschaft für Projektmanagement INTERNET Deutschland
23
Verlag Franz Vahlen
23
Gesellschaft für Operations-Research
22
Nomos Verlagsgesellschaft
21
Gesellschaft zur Erforschung des Markenwesens
20
SUERF - The European Money and Finance Forum
20
Business & Economics Society International
19
Deutsche Gesellschaft für Projektmanagement
18
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
18
International Federation for Information Processing
18
National Bureau of Economic Research
18
Schmalenbach-Gesellschaft - Deutsche Gesellschaft für Betriebswirtschaft
18
Obščestvo Znanie Rossii
17
Verband der Hochschullehrer für Betriebswirtschaft
17
Harvard Graduate School of Business Administration
16
Bank für Internationalen Zahlungsausgleich / Währungs- und Wirtschaftsabteilung
15
European Association of Agricultural Economists
15
Evangelische Akademie Loccum
15
Basler Bankenvereinigung
14
Deutsche Gesellschaft für Operations-Research
14
European Society for Opinion and Marketing Research
14
Gesellschaft Fördertechnik, Materialfluss und Logistik
14
Daimler und Benz Stiftung
13
Gesellschaft für Informatik
13
Gesellschaft für Wirtschafts- und Sozialkybernetik
13
Institut der Wirtschaftsprüfer in Deutschland
13
Institut für Betriebswirtschaftslehre <Lüneburg> / Abteilung für Bank- und Finanzwirtschaft
13
more ...
less ...
Published in...
All
Marketing theory and applications
7
Proceedings series / American Marketing Association
7
AMA educators' proceedings
3
Series / American Marketing Association
2
2004 AMA educators' proceedings
1
2005 AMA educators' proceedings
1
2006 AMA educators' proceedings
1
2007 AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA proceedings series
1
more ...
less ...
Source
All
ECONIS (ZBW)
53
Showing
1
-
10
of
53
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Unlocking our potential : AMA Winter Academic Conference 2024 : AMA educators proceedings volume 35 : online, 20 February 2024, St. Pete Beach, Florida, USA, 23 - 25 February 2024
Cross, Samantha N. N.
(
ed.
);
Saboo, Alok
(
ed.
)
-
American Marketing Association
;
AMA Winter Academic …
;
…
-
2024
Persistent link: https://www.econbiz.de/10014550866
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
3
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
4
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
5
The human side of marketing in age of digital transformation : AMA Winter Academic Conference 2021 : AMA educators proceedings volume 32 : online, 17-19 February 2021
Malter, Alan J.
(
ed.
);
Baker, Stacey Menzel
(
ed.
); …
-
AMA Winter Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880704
Saved in:
6
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
7
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
8
Reconnecting and reconceiving the marketplace : AMA Winter Academic Conference 2023 : AMA educators proceedings volume 34 : online, 6 February, Nashville, Tennessee, USA, 10 - 12 F...
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014285539
Saved in:
9
Reconnecting and reconceiving the marketplace ; Part 1 of 2
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014285548
Saved in:
10
Reconnecting and reconceiving the marketplace ; Part 2 of 2
Umashankar, Nita
(
ed.
);
Lisjak, Monika
(
ed.
)
-
AMA Winter Academic Conference <2023, Online>
;
AMA …
;
…
-
2023
Persistent link: https://www.econbiz.de/10014286558
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->