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~institution:"Arbeitsgemeinschaft für Marketing"
~source:"econis"
~subject:"Communication"
~subject:"Marketing"
~type_genre:"Sammelwerk"
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Arbeitsgemeinschaft für Marketing
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ENTER <22., 2015, Lugano>
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Expertentagung "Social Media Marketing im Spitzensport" <2., 2013, Ismaning>
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Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
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PraxisWissen : German journal of marketing
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ECONIS (ZBW)
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Digitale Transformation des Marketing
Rumler, Andrea
(
ed.
);
Stumpf, Marcus
(
ed.
)
-
Arbeitsgemeinschaft für Marketing
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10011882404
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