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~institution:"Arbeitsgemeinschaft für Marketing"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Aufsatzsammlung"
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PraxisWissen : German journal of marketing
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Digitale Transformation des Marketing
Rumler, Andrea
(
ed.
);
Stumpf, Marcus
(
ed.
)
-
Arbeitsgemeinschaft für Marketing
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10011882404
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