Dana, James D. (contributor); Spier, Kathryn E. (contributor) - 2000 - [Elektronische Ressource]
Vertical Control
In the Video Rental Market
*
By
James D. Dana, Jr.
Department of Management and Strategy,
KGSM …, Northwestern University
(j-dana@nwu.edu)
and
Kathryn E. Spier
Department of Management and Strategy,
KGSM, Northwestern …
financing, inventory management systems, and promotional materials to the video
outlets. Because they sell information systems …