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~institution:"Deutschland / Bundeswehr / Universität Hamburg"
~person:"Bauer, Hans H."
~type_genre:"Hochschulschrift"
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Bauer, Hans H.
Straubhaar, Thomas
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Einsatz werblicher Kommunikation im Einzelhandel unter besonderer Berücksichtigung des Hörfunks als Kommunikationsmedium
Hillebrand, Rainer
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1990
Persistent link: https://www.econbiz.de/10012879385
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