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~institution:"Dr. Rainer Hampp <Firma>"
~institution:"Verlag Dr. Kovač"
~language:"deu"
~subject:"Institutionalisierung"
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Institutionalisierung
B-to-B-Marketing
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Business-to-business marketing
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Negotiation techniques
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Dr. Rainer Hampp <Firma>
Verlag Dr. Kovač
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Institutionalizing negotiation management : a success factor for B2B sales negotiations
Mayer, Markus
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2021
Persistent link: https://www.econbiz.de/10012435563
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