Brendzel-Skowera, Katarzyna; Ko, Helena; Puto, Agnieszka - International Institute of Social and Economic Sciences - 2015
The aim of the paper is the presentation of the e-commerce sector in Poland. It is a dynamically developing sector … by e-commerce as another carrier of advertising. There is no knowledge or understanding that it is a tool enabling the … behavior of Internet users, which are favorable for e-commerce. On their basis, there can be expected an increase in the amount …