Pedersen, Carsten Lund (ed.); Lindgreen, Adam (ed.); … - 2021
: Foundations: Getting the basics right -- 1. Building small business utopia: How artificial intelligence and big data can increase … small business success / Karen G. Mills and Annie V. Dang -- 2. Gdpr compliant processing of big data in small business. … relationships between SMEs and data. Offering ideas to inspire big data-driven success by SMEs making smaller investments, the book …