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~institution:"Efficient Consumer Response Europe"
~institution:"Erasmus Research Institute of Management"
~institution:"Management Horizons Europe <London u.a.>"
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Search: subject_exact:"Category Management"
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Kategorienmanagement
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Brand management
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Category Management
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Category management
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Consumer behaviour
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Einzelhandel
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Franses, Philip Hans
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Sloot, Laurens M.
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Efficient Consumer Response Europe
Erasmus Research Institute of Management
Management Horizons Europe <London u.a.>
Université Paris-Dauphine
3
Université Paris-Dauphine (Paris IX)
3
A. C. Nielsen Company <Northbrook, Ill.>
2
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
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A. C. Nielsen Company <Schaumburg, Ill.>
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American Bar Association / Section of Antitrust Law
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Centrale für Coorganisation <Köln>
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Department of Resource Economics, University of Massachusetts-Amherst
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Eurohandelsinstitut
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European Association of Agricultural Economists - EAAE
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Institut für Absatzwirtschaft <Wien> / Abteilung für Handel und Marketing
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Sloan School of Management, Massachusetts Institute of Technology (MIT)
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Società Italiana di Economia Agro-Alimentare - SIEA
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Springer Fachmedien Wiesbaden
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Springer International Publishing
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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ERIM report series research in management
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USB Cologne (EcoSocSci)
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The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
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2002
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
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Profit from category management
1997
Persistent link: https://www.econbiz.de/10004230578
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3
Category management best practices report
1997
Persistent link: https://www.econbiz.de/10004366168
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