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~institution:"Erasmus Research Institute of Management"
~person:"Baden-Füller, Charles"
~person:"Berens, Guido A. J. M."
~type_genre:"Non-commercial literature"
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Baden-Füller, Charles
Berens, Guido A. J. M.
Franses, Philip Hans
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The added value of corporate brands : When do organizational associations affect product evaluations?
Berens, Guido A. J. M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660056
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Investigating strategic renewal of five large Dutch financial services firms
Flier, Bert
;
Bosch, Frans A. J. van den
;
Volberda, Henk W.
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002110485
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