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~institution:"Gottfried Wilhelm Leibniz Universität Hannover"
~subject:"Diffusion <Wirtschaft>"
~subject:"Kognition"
~type:"book"
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Diffusion <Wirtschaft>
Kognition
Consumer behaviour
5
Konsumentenverhalten
5
Verbraucherverhalten
3
30.10.1986
1
Automotive industry
1
Autovermietung
1
Brand management
1
Car leasing
1
Cognition
1
Deutschland
1
Efficiency
1
Effizienz
1
Electronic data interchange
1
Elektronischer Datenaustausch
1
England
1
Germany
1
Innovation
1
Innovation diffusion
1
Innovationsdiffusion
1
Kfz-Industrie
1
Kraftfahrzeug
1
Kraftfahrzeugindustrie
1
Lebensstil
1
Markenführung
1
Markenpolitik
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Measurement
1
Messung
1
Motor vehicle
1
Nachhaltigkeit
1
New product development
1
Preisdifferenzierung
1
Present-Bias
1
Price discrimination
1
Privatisierung
1
Privatization
1
Product design
1
Produktentwicklung
1
Produktgestaltung
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Hochschulschrift
2
Collection of articles of several authors
1
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Sammelwerk
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Sammlung
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German
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English
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Bühler, Christoph
1
Dennert, Patrick
1
Haase, Janina
1
Rust, Holger
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Walsh, Gianfranco
1
Wiedmann, Klaus-Peter
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Gottfried Wilhelm Leibniz Universität Hannover
National Bureau of Economic Research
3
Springer Fachmedien Wiesbaden
2
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Books on Demand GmbH <Norderstedt>
1
Center for Economic Research <Tilburg>
1
Christian-Albrechts-Universität zu Kiel
1
Sonderforschungsbereich Statistical Modelling of Nonlinear Dynamic Processes
1
Universität Mannheim
1
Universität zu Köln
1
World Advertising Research Center <Henley-on-Thames>
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ECONIS (ZBW)
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Development of a measurement concept for sensory perception and investigation of the relationships with marketing-related performance indicators
Haase, Janina
-
2019
Persistent link: https://www.econbiz.de/10012019241
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2
Wandel und Diffusion von Konsummustern : Lebensstile als Prognoseinstrument für zukünftige Fahrzeugpräferenzen
Dennert, Patrick
-
2018
Persistent link: https://www.econbiz.de/10011925960
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