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~institution:"Handelshögskolan <Göteborg>"
~language:"eng"
~type_genre:"Lehrbuch"
~type_genre:"Sammlung"
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Bundling strategy
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Competition
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Conjoint analysis
1
Conjoint-Analyse
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Leistungsbündel
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Personal banking
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Preisbildung
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Privatkundengeschäft
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Mankila, Merja
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Springer-Verlag GmbH
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Essays on strategic price bundling in retail banking
Mankila, Merja
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2001
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