//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"RWTH Aachen"
~person:"Stradner, Michael Alexander"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"STRATEGY"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand equity
1
Brand image
1
Brand management
1
Crisis management
1
Krisenmanagement
1
Markenbekanntheit
1
Markenführung
1
Markenimage
1
Markenpolitik
1
Markenwert
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
1
Thesis
1
Language
All
English
1
Author
All
Stradner, Michael Alexander
Brettel, Malte
3
Ahmad, Nael
1
Beutel, Markus Christian
1
Brueggemann, Eric
1
Brunst, Alexander
1
Droege, Bardo
1
Eichwald, Isabel Catherine
1
Eiteneyer, Nils Martin
1
Feierabend, David Christian
1
Flatten, Tessa
1
Friedrich, Oliver Christoph
1
Gebhard, Philipp
1
Honné, Michael
1
Husmann, Marco
1
Jaeger, Florian Siegward Joseph
1
Jarke, Matthias
1
Jussen, Philipp
1
Laukien, Christian
1
Lukner, Stefanie
1
Marx-Voß, Corina
1
Mauerhoefer, Timo
1
Morava, Nuri
1
Myskovszky von Myrow, Theresa
1
Peuker, Victoria
1
Picot, Moritz
1
Prasuhn, Jacqueline Isabelle
1
Preusse, Laurenz
1
Schuh, Günther
1
Schumacher, Sven
1
Schweer, Daniel
1
Stich, Volker
1
Strese, Steffen
1
Thomes, Paul
1
Timm, Ingo J.
1
Voswinckel, Carl Themo
1
Willmann, Daniel
1
Yan, Zexiong
1
more ...
less ...
Institution
All
RWTH Aachen
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brands in times of crisis and distinction : an empirical investigation into the effects of product-harm crisis, reputation rankings, and media coverage on brand equity
Stradner, Michael Alexander
-
2016
Persistent link: https://www.econbiz.de/10011591190
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->