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~institution:"RWTH Aachen"
~subject:"Internet marketing"
~subject:"Kundenservice"
~subject:"Online-Marketing"
~subject:"Produktentwicklung"
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Search: "Digitalisierung" OR "Wettbewerb" OR "Internet" OR "Marktmacht" OR "Regulierung" OR "Wettbewerbspolitik" OR "Wettbewerbsrecht"
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Internet marketing
Kundenservice
Online-Marketing
Produktentwicklung
Digitalisierung
12
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9
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Springer Fachmedien Wiesbaden
89
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27
National Bureau of Economic Research
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Haufe-Lexware GmbH & Co. KG
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Deutscher Dialogmarketing Verband
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OECD
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American Marketing Association
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UVK Verlagsgesellschaft mbH
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Universität Bremen
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Verlag Franz Vahlen
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epubli GmbH
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Edward Elgar Publishing
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Friedrich-Schiller-Universität Jena
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Peter Lang GmbH
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Springer International Publishing
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Technische Universität Braunschweig
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World Tourism Organization
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Excellence-in-Service-Konferenz <6., 2016, Koblenz>
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Managing digital innovation : an investigation of the antecedents and outcomes of social media driven open innovation
Prasuhn, Jacqueline Isabelle
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2019
Persistent link: https://www.econbiz.de/10012231307
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2
Erfolgsfaktoren bei der Markteinführung von datenbasierten Dienstleistungen im Maschinen- und Anlagenbau
Husmann, Marco
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2020
-
1. Auflage
Persistent link: https://www.econbiz.de/10012225008
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3
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C.
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2017
Persistent link: https://www.econbiz.de/10011639112
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4
Understanding the effect of sustainable products on consumer purchase and return behavior : an empirical analysis in online markets
Feuß, Sebastian Dominik
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2020
Persistent link: https://www.econbiz.de/10012403850
Saved in:
5
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
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2016
Persistent link: https://www.econbiz.de/10011686788
Saved in:
6
Determinants of product return behavior in fashion e-commerce
Matthies, Henrik Bernd Karl
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2016
Persistent link: https://www.econbiz.de/10011601152
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