De Witte, Astrid; Hollevoet, Joachim; Dobruszkes, Frédéric - Solvay Brussels School of Economics and Management, … - 2013
Modal choice is determined by a whole range of factors that are interrelated to a larger or smaller extent. It is often the result of a very compound choice process that can take place consciously or unconsciously and that includes objective as well as subjective determinants. Despite its...