//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Technische Universität Dresden"
~subject:"Beziehungsmanagement"
~subject:"Business-to-Consumer"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmanagement
Business-to-Consumer
Beziehungsmarketing
4
Relationship marketing
4
Customer retention
2
Kundenbindung
2
Kundenmanagement
2
Verbrauchererziehung
2
Bibliometrics
1
Bibliometrie
1
Business-to-Business-Marketing
1
Consumer behaviour
1
Customer satisfaction
1
Digitalisierung
1
Digitization
1
Gender
1
Geschlecht
1
Konsumentenverhalten
1
Kundenanalyse
1
Kundenzufriedenheit
1
Mund-zu-Mund-Werbung
1
Pedagogy
1
Pädagogik
1
Social relations
1
Soziale Beziehungen
1
Viral marketing
1
Virales Marketing
1
cross-cultural research
1
customer loyalty
1
gender
1
intention to alumni loyalty
1
systematic literature review
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Non-commercial literature
Graue Literatur
2
Hochschulschrift
2
Language
All
German
2
Author
All
Göttling, Janine
1
Schönitz, Marie-Sophie
1
Institution
All
Technische Universität Dresden
Fördergesellschaft Marketing an der Universität Augsburg
1
Institut für Marktorientierte Unternehmensführung Mannheim
1
Münchener Marketing-Symposium <23, 1997, München>
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
From digitalization to broken hearts: Interdisziplinäre Konzepte, Studien und Implikationen für das Relationship Marketing
Schönitz, Marie-Sophie
-
2021
Persistent link: https://www.econbiz.de/10012801645
Saved in:
2
Zwischenmenschliche Attraktion und Kommunikation: Interdisziplinäre Ansätze, empirische Studien und Implikationen für das Relationship Marketing
Göttling, Janine
-
2021
Persistent link: https://www.econbiz.de/10012745337
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->