Huber, Michael J.; Bretschneider, Ulrich; Leimeister, … - Universität <Kassel> / Fachgebiet Wirtschaftsinformatik - 2009
“Crowdsourcing” is currently one of the most discussed key words among IS and innovation researchers. The major … question for both research and business is how to find and lever the enormous potential of the “collective brain” to broaden … the scope of “open R&D”. Thus, Communities for Innovations seem to be a promising way for integrat-ing customers into …