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~institution:"Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~type_genre:"Konferenzschrift"
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Marketingmanagement
5
Marketing management
4
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2
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2
17.06.1993
1
Automotive industry
1
Beziehungsmarketing
1
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Customer integration
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Kundenmanagement
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Marketingstrategie
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Mehrgleisiger Vertrieb
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Münster <Westfalen, 1994>
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Relationship marketing
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Meffert, Heribert
4
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
American Marketing Association
41
European Society for Opinion and Marketing Research
13
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6
DePaul University / College of Commerce
5
Fördergesellschaft Marketing an der Universität Augsburg
4
Springer Fachmedien Wiesbaden
4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
3
Gesellschaft zur Erforschung des Markenwesens
3
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo
3
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
3
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Academy of Marketing Science
2
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
2
European Advertising Academy
2
Institut für Marketing <Münster, Westfalen>
2
Lüneburger Mittelstands-Symposium <1, 1988, Lüneburg>
2
Marketing Research Congress <44, 1991, Luxembourg>
2
Čerkasʹkyj deržavnyj technolohičnyj universytet
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMS World Marketing Congress <22., 2019, Edinburgh>
1
Academy of Marketing
1
Academy of Marketing Science / World Marketing Congress <23., 2023, Canterbury>
1
Air Transport Research Society
1
Athens Institute for Education and Research
1
Augsburger Marketingtag <19, 1993, Augsburg>
1
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
1
Berufsverband Deutscher Markt- und Sozialforscher
1
Bundesverband Bürowirtschaft
1
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
Conference on International Marketing Research: New Tasks, New Methods, New Scenarios <1991, Ljubljana>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <16, 2008, Wien>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <17, 2009, Wien>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <18, 2010, Wien>
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <11, 2003, Wien>
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
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Marktorientierte Unternehmensführung in gesellschaftlicher Verantwortung : Dokumentation des 6. Münsteraner Marketing-Symposiums vom 12. Mai 2007 zu Ehren des 70. Geburtstags von P...
Backhaus, Klaus
(
contributor
);
Meffert, Heribert
(
honouree
)
-
2008
Persistent link: https://www.econbiz.de/10003737651
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2
Neue Wege der Kundenintegration? Live Communication vs. Virtual Communication (Web 2.0) : Dokumentation des Workshops vom 20. April 2007
Meffert, Heribert
(
ed.
)
-
2007
Persistent link: https://www.econbiz.de/10013330207
Saved in:
3
Multi-Channel-Marketing - Was bringen Mehrkanalstrategien? : Dokumentation des Workshops vom 24. Novemver 2003
Meffert, Heribert
(
ed.
)
-
2004
Persistent link: https://www.econbiz.de/10013330186
Saved in:
4
Marketing im Dialog - neue Herausforderungen an die marktorientierte Führung : Dokumentation des 4. Münsteraner Marketing-Symposiums "Marktorientierte Führung im Umbruch - Neue Her...
1995
Persistent link: https://www.econbiz.de/10004255205
Saved in:
5
Marketing in der Rezession : Dokumentation des Workshops vom 17. Juni 1993
Meffert, Heribert
(
contributor
);
Wagner, Helmut
(
contributor
)
-
1993
Persistent link: https://www.econbiz.de/10013330210
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