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~isPartOf:"APSA 2010 Annual Meeting Paper"
~isPartOf:"Journal of business research : JBR"
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Search: subject_exact:"Ethnische Gruppe"
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Ethnic group
66
Ethnische Gruppe
66
Consumer behaviour
19
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Cultural identity
16
Kulturelle Identität
16
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11
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APSA 2010 Annual Meeting Paper
Journal of business research : JBR
Discussion paper series / IZA
357
IZA Discussion Paper
213
NBER working paper series
196
Working paper / National Bureau of Economic Research, Inc.
161
NBER Working Paper
152
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World development : the multi-disciplinary international journal devoted to the study and promotion of world development
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The review of economics and statistics
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ECONIS (ZBW)
66
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1
Minor flaws are better : the positive effect of aesthetic imperfection about avatar endorsers on brand authenticity
Lv, Linxiang
;
Huang, Minxue
;
Guan, Dawei
;
Yang, Kairui
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368190
Saved in:
2
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
3
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
4
Relationship building and minority business growth : does participating in activities sponsored by institutional intermediaries help?
Pan, Mengyang
;
Hill, James
;
Blount, Ian
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 830-843
Persistent link: https://www.econbiz.de/10013168465
Saved in:
5
Ethnic brand identity work : responding to authenticity tensions through celebrity endorsement in brand digital self-presentation
Chatzopoulou, Elena
;
Navazhylava, Kseniya
- In:
Journal of business research : JBR
142
(
2022
),
pp. 974-987
Persistent link: https://www.econbiz.de/10013169476
Saved in:
6
Cultural consequences of brands' masstige : an emerging market perspective
Das, Manish
;
Saha, Victor
;
Jebarajakirthy, Charles
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 338-353
Persistent link: https://www.econbiz.de/10013271407
Saved in:
7
Marketer acculturation to diversity needs : the case of modest fashion across two multicultural contexts
Slater, Stephanie
;
Demangeot, Catherine
- In:
Journal of business research : JBR
134
(
2021
),
pp. 702-715
Persistent link: https://www.econbiz.de/10012643951
Saved in:
8
Refugee information consumption on Twitter
Perez-Cepeda, Maximiliano
;
Arias-Bolzmann, Leopoldo G.
- In:
Journal of business research : JBR
123
(
2021
),
pp. 529-537
Persistent link: https://www.econbiz.de/10012435352
Saved in:
9
Compassionate customer service in ethnic minority microbusinesses
Haq, Muhibul
;
Johanson, Martin
;
Davies, Julie
;
Dana, …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 279-290
Persistent link: https://www.econbiz.de/10012494253
Saved in:
10
Transcultural identity development among third generation minority consumers
Takhar-Lail, Amandeep
;
Jamal, Ahmad
;
Kizgin, Hatice
- In:
Journal of business research : JBR
133
(
2021
),
pp. 132-142
Persistent link: https://www.econbiz.de/10012590179
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