//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Absatzwirtschaft / Schriften zum Marketing"
~isPartOf:"Jahrbücher für Nationalökonomie und Statistik"
~subject:"Advertising"
~subject:"Germany"
~subject:"Sector development"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising Industry"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Germany
Sector development
Advertising industry
2
Deutschland
2
Werbewirtschaft
2
Werbung
2
Advertising regulation
1
Broadcasting law
1
Computer-assisted marketing
1
Elektronische Medien
1
IT-gestütztes Marketing
1
Marketing
1
Multimedia
1
Rauchen
1
Rundfunkrecht
1
Smoking
1
Telemarketing
1
Theorie
1
Theory
1
Werbebeschränkung
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
German
2
Author
All
Hofmann, Hans-Joachim
1
Rengelshausen, Oliver
1
Silberer, Günter
1
Published in...
All
Absatzwirtschaft / Schriften zum Marketing
Jahrbücher für Nationalökonomie und Statistik
Journal of historical research in marketing
14
Advertising in developing and emerging countries : the economic, political and social context
7
SpringerLink / Bücher
7
Journal of advertising : official publication of the American Academy of Advertising
6
Journal of marketing communications
6
International journal of advertising : the quarterly review of marketing communications
5
Journal of advertising
5
The advertising handbook
5
Journal of advertising research
4
NBER working paper series
4
Working paper / National Bureau of Economic Research, Inc.
4
European journal of marketing : EJM
3
Global advertising practice in a borderless world
3
International journal of marketing : IJM ; formerly Der Markt
3
Journal of business anthropology
3
Journal of current issues and research in advertising : JCIRA
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of promotion management : JPM
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of current issues and research in advertising
2
Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien
2
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
2
NBER Working Paper
2
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
2
Schriften zu Marketing und Management
2
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
2
The advertising and consumer culture reader
2
The marketing review
2
Volkswirtschaftliche Diskussionsbeiträge
2
Zeitschrift für Unternehmensgeschichte
2
Accounting history review
1
Advancing research on projects and temporary organizations
1
Aktuelle Strategien von Medienunternehmen : Ergebnisse der Ravensburger Mediengespräche
1
American journal of agricultural economics
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Ashgate economic geography series
1
Asia Pacific business review
1
Australasian marketing journal
1
Business history
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Interaktive Werbung : Marketingkommunikation auf dem Weg ins digitale Zeitalter
Silberer, Günter
(
ed.
);
Rengelshausen, Oliver
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000598191
Saved in:
2
Die Werbewirkung auf den Zigarettenkonsum in der Bundesrepublik Deutschland
Hofmann, Hans-Joachim
- In:
Jahrbücher für Nationalökonomie und Statistik
203
(
1987
)
3
,
pp. 257-273
Persistent link: https://www.econbiz.de/10001024817
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->