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~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~language:"eng"
~person:"Rodgers, Shelly"
~person:"Silberer, Günter"
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Digital advertising : theory and research
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Advances in Consumer Psychology
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Streaming media : a new way of online advertising
Silberer, Günter
;
Engelhardt, Jan-Frederik
- In:
Advertising and communication : proceedings 4th …
,
(pp. 254-259)
.
2005
Persistent link: https://www.econbiz.de/10003353825
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