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~isPartOf:"American journal of business : applying research to practice ; AJB"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Prace naukowe / Uniwersytet Ekonomiczny w Katowicach"
~isPartOf:"The MENA journal of business case studies : MENA"
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Fast moving consumer goods
3
Schnelldrehende Konsumgüter
3
Beziehungsmarketing
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Consumer behaviour
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Consumer packaged goods
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Decision making
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Economic transition
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Egyptian market
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FMCG
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Handelskette
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Household-level analysis
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Konsumentenverhalten
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Lieferantenmanagement
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Market
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Market segmentation
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Markt
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Marktsegmentierung
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Multinationales Unternehmen
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Package size
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Packaging
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Perception
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Poland
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Polen
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Preismanagement
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Price
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Pricing strategy
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Promotions
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Relationship marketing
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Retail chain
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Russland
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Scanner panel data
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Seife
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Systemtransformation
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American journal of business : applying research to practice ; AJB
Marketing intelligence & planning
Prace naukowe / Uniwersytet Ekonomiczny w Katowicach
The MENA journal of business case studies : MENA
Journal of marketing research : JMR
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Australasian marketing journal
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Capturing, analyzing, and managing word-of-mouth in the digital marketplace
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Efficiency in sustainable supply chain
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Ethnische Zielgruppen: ein ungenutztes Potenzial : Bericht der GfK-Tagung vom 5. Juli 2013 im Nürnberg Convention Center NCC Ost ; [GfK-Tagung 2013]
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Fordham Economics Discussion Paper Series
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International Journal of Business Forecasting and Marketing Intelligence
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International journal of business and systems research
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Journal of global marketing
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Journal of the Academy of Marketing Science
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Manufacturing & service operations management : M & SOM
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Marketing letters : a journal of research in marketing
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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The influence of price and promotion on package size propensity
Ghosh, Amit K.
- In:
American journal of business : applying research to …
32
(
2017
)
2
,
pp. 93-103
Persistent link: https://www.econbiz.de/10011799639
Saved in:
2
Relacje sieci handlu detalicznego z klientami i dostawcami na tle uwarunkowań globalnych i lokalnych
Bilińska-Reformat, Katarzyna
-
2015
Persistent link: https://www.econbiz.de/10011280121
Saved in:
3
Toilet soap case
Maghraby, Engy El
;
Tolba, Ahmed
- In:
The MENA journal of business case studies : MENA
2015
(
2015
),
pp. 1-7, 2-4
Persistent link: https://www.econbiz.de/10011447443
Saved in:
4
Market segmentation in Russian subsidiaries of FMCG MNEs : practitioner and academic perspectives
Wilson, Ian
;
Mukhina, Maria
- In:
Marketing intelligence & planning
30
(
2012
)
1
,
pp. 53-68
Persistent link: https://www.econbiz.de/10009508091
Saved in:
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