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American journal of business : applying research to practice ; AJB
Research in consumer behavior
Cowles Foundation Discussion Paper
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Journal of internet commerce
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European journal of marketing : EJM
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Medienmanagement und E-Business
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Building consumer-brand relationship in luxury brand management
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Handbook of research on integrating social media into strategic marketing
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Handbook of research on retailer-consumer relationship development
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International journal of advertising : the quarterly review of marketing communications
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International journal of consumer studies
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International journal of contemporary hospitality management
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Hold the line! : exploring the brand community coping process
Weijo, Henri
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Rintamäki, Jukka
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2014
Persistent link: https://www.econbiz.de/10010475689
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