Swoboda, Bernhard; Pop, Nicolae Al.; Dabija, Dan Cristian - In: Amfiteatru Economic Journal 12 (2010) 28, pp. 634-649
the perspective of 98 traditional fashion retailers and 104 fashion manufacturers. Based on a process oriented value chain … approach, the results show how primary market and supply chain oriented value chain activities are viewed in the context of …. The data show that retailers and manufacturers see co-operation potentials in value chain activities with both low and …