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~isPartOf:"Annual Marketing Research Conference : contributed papers, 1953"
~subject:"Fernsehen"
~subject:"Filmwirtschaft"
~subject:"Product Placement"
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Fernsehen
Filmwirtschaft
Product Placement
Broadcast
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Fernsehprogramm
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Media usage
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Mediennutzung
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Rundfunk
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Nielsen, Arthur C.
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Annual Marketing Research Conference : contributed papers, 1953
International journal of advertising : the quarterly review of marketing communications
5
Journal of travel and tourism marketing
4
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
4
Tourism management : research, policies, practice
4
Arts and the market
3
Engaging consumers through branded entertainment and convergent media
3
European journal of marketing : EJM
3
International journal of sport finance
3
Journal of marketing communications
3
Prometheus : critical studies in innovation
3
Schriften zur Rundfunkökonomie
3
The American journal of economics and sociology
3
The journal of media economics
3
Zur Ökonomie der Unterhaltungsproduktion
3
HWWA-Report
2
IFN working paper
2
Information economics and policy : IEP
2
Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International screen industries
2
JMM : the international journal on media management
2
Journal of media business studies
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
P / the Rand Corporation
2
Reports and papers on mass communication
2
A BFI book
1
A Bantam book
1
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
1
Advances in media, entertainment, and the arts (AMEA) book series
1
American economic journal : a journal of the American Economic Association
1
An American Enterprise Institute/Ballinger publication
1
Applied economics letters
1
Arts and the market : AAM
1
Atlantic economic journal : AEJ
1
Australasian marketing journal
1
Avis et rapports du Conseil Économique et Social
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BLM-Schriftenreihe
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Beiträge zur Arbeitsmarkt- und Berufsforschung : BeitrAB
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Radio and television audience research
Nielsen, Arthur C.
- In:
Annual Marketing Research Conference : contributed …
,
(pp. 29-65)
.
1953
Persistent link: https://www.econbiz.de/10003640487
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